What is Search Engine Opimization (SEO)?
In very simple words, Search Engine Optimization is a digital marketing strategy that can improve visibility and rankings of your website and business. It factors in the terms (keywords) your customers would use when they are searching for products and services you offer. Essentially, SEO a carefully curated process of various activities and touchpoints customized for your business to improve your visibility and search rankings – all based on your goals and objectives.
Here is a simple example to better understand SEO: Let’s assume that you are a dentist in Toronto. Your ideal potential clients will search in Google or Bing for terms like “dentist near me” or “dentist in Toronto” when they are looking for a dental practitioners.
They mostly won’t get in touch with you if they can’t find you online. By introducing effective SEO strategies, now you can improve your online presence and get these new patients who are looking for a dentist.
Benefits of SEO & do you really need SEO?
We strongly believe that Search Engine Optimization and Digital Marketing should be the core of every organisations 360° Marketing Strategy since more and more people are using search engines to find local businesses for their everyday needs.
SEO and Digital Marketing puts your site in front of ready-to-buy customers looking for the services and products that you offer.
Become an Authority
Digital marketing is the best way to connect with your target audience and establish your reputation as a major brand and an industry leader.
Search Engine Optimization and Digital Marketing is rated as the best “Return On Investments” strategy by some of the top marketers across the globe. Increasing laser focused traffic will only increase profit.
Stop Losing Customers To Your Competition.
Let DaVinci’s SEO and Digital Marketing Services Help You Own Your Market!
Hiring the right SEO firm is a make or break decision for your identity; there is barely any room for trial and error. Avoiding hiring a rookie!
At DaVinci, we are an “all things, everything digital” firm. We love helping businesses get found on the internet and connecting them to consumers looking for their products and services.
Through research and relentless practice, we have mastered the science of SEO and our team has expertise in ranking websites and businesses against your competitors. Simply put, we ensure that your business, brand and website are on the forefront when people look for such products and services on Google, Bing & Yahoo.
How do we work?
1) Free Consultation
A free consultation with our team will help us understand your present situation, needs and expectations from SEO. We can then discuss your options, determine an action plan, set a time frame and create a project framework. We believe in high levels of transparency, setting realistic expectations and exceeding them.
We prepare a tailored proposal including an effective customized strategy to achieve agreed goals in a realistic time frame. Upon acceptance of our proposal, we will get started.
3) DaVinci in Action!
We will assign you an account manager as your point of contact who will gather required files, data and access from your end. We will then start lean implementation of the most efficient strategies and action plans to provide you with the agreed outcome.
4) Progress / Status Updates
Owing to our values of transparency, ownership and accountability, you can expect a monthly progress report that will keep you aware of our progress. The account manager will schedule phone / Skype meetings to discuss your progress report and answer any questions.